The US subsidiary of Hong Kong-based Chinese generic agrochemical company, Willowood, has appointed Joe Middione as vice-president of sales and marketing effective April 1st. Mr Middione has some 30 years’ experience in the agricultural sector. His last posting was as chief operating officer at US-based agricultural data company Agrian (Fresno, California). He will continue serving on the board of Agrian and be based at Fresno. Willowood USA was set up in January in Roseburg, Oregon ( Agrow No 585, p 3) and plans to establish a west coast sales office at Fresno.