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US consumers favour GM wheat

Around 80% of US consumers would purchase genetically modified wheat products if they were made using sustainable practices to feed more people using fewer resources such as land and pesticides. That is one of the findings of the latest survey by the International Food Information Council (IFIC). While products containing GM wheat are still up to a decade away from commercialisation, the survey indicates a “receptive audience” to such products if they are produced through sustainable practices, the IFIC points out.

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