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BASF upgrades sales potential of new ais

BASF has revised the combined peak annual sales potential of its range of new active ingredients to €2,100 million ($2,664 million at the current rate) from its earlier estimate of €1,800 million ($2,284 million). The upward revision has come on account of new uses and markets for four ais launched since 2002. The earlier estimate of €1,100 million ($1,396 million - Agrow No 544, p 3) for the peak annual sales potential of these launched ais has been elevated to €1,400 million ($1,776 million). Some 70% of this target was achieved in 2008.

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