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German home and garden market up 16% in 2014

The German market for home and garden pesticides at the wholesale level in 2014 rose 15.9% to €67.2 million ($75.1 million at the current rate), according to the country’s agrochemical industry association, the IVA. That brought it back to almost to the level of 2011 after two years of decline. The market was down 2% in 2013. The association changed the way of reporting the home and garden sector last year and no longer includes household insecticides and rodenticides within the sector.



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